When patients search for “dermatologist near me” or scroll past skin care ads on social media, your practice needs to be front and center. Paid Google Ads and social media ads give you that visibility, placing your services at the top of the search engine results page and in the feeds where your target audience spends time. With AI-powered insights, smart keyword research, and continuous optimization, we build PPC campaigns that drive measurable patient growth, improve conversion rates, and deliver a predictable return on ad costs.
Plan & Create Your Ad Strategy
We start by learning your goals and building a digital marketing strategy tailored to dermatology services. Using keyword research, we create ad groups that target patients searching for treatments like acne care, chemical peels, or Mohs surgery. Our team writes compelling ad copy and designs ads that connect with your target audience, guiding them to optimized landing pages that improve user experience and increase conversion rates.
Google Search & Local Service Ads
Search engine advertising ensures your practice appears at the very top of search results. We manage PPC ads across the Google search engine and Google display network, optimizing for ad rank, ad placement, and quality score. Whether it’s search ads, display ads, or Local Service Ads, your practice shows up when patients are actively looking for care.
Social Media Advertising
Patients don’t just search — they scroll. We build targeted social media ads on Facebook, Instagram, and other networks to expand brand awareness and drive consultations. By segmenting audiences by demographics, interests, and behaviors, we ensure your message reaches the right people with the right offer at the right time.
AI-Powered Optimization
A successful PPC campaign requires constant fine-tuning. Our AI tools monitor and refine match types to keep costs lean while improving ad quality. This means you don’t overspend on irrelevant clicks, and your campaigns stay efficient across both Google Ads and Microsoft Advertising platforms.
Custom Landing Pages
Clicks are only the beginning. We design conversion-focused landing pages with clear calls-to-action, ad extensions, and keyword integration that improve landing page experience and boost Google’s rating of your ads. A better user experience increases your quality score, lowers your average cost per lead, and drives more patients to take the next step.
Transparent Reporting & Continuous Management
Paid media isn’t “set it and forget it.” We actively manage your campaigns, tracking the performance of your ads in real time — measuring clicks, calls, conversion rate, and ROI. With plain-language reporting, you’ll always know which search terms, social networks, and ad campaigns are generating growth for your practice.
Ready to Be Seen First?
With the right paid media strategy, your Google Ads and social media campaigns stop being a cost — and start becoming your most reliable growth engine.
Pair with our SEO, Social Media, or Online Reviews services to amplify your visibility and attract even more qualified leads.